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Everybody can take a picture. Right?
And everyone can buy a fancy camera, and click a button. It's easy, just like cooking a meal. But as we all know, a chef isn't a chef. There are bad, average, good and excellent chefs, even though they all have the same passion for food. And the same goes for a photographer. You can have the best equipment and intention, but in the end it all boils down to your experience: The angle of the photo, the lighting, the background, the subject and last but not least - the editing.
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